//The Subir Chowdhury Society of Automotive Engineers (SAE) Student Quality Competition

The Subir Chowdhury Society of Automotive Engineers (SAE) Student Quality Competition

2017-07-31T23:45:31+00:00

Quality & Me

Subir shares his own personal efforts to work toward continuous improvement within his own community, among his friends and family.

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Books by Subir

The Power of LEO
The Ice Cream Maker
The Power of Design for Six
The Power of Six Sigma
Organization 21c

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Beginning in 2013, the Subir and Malini Chowdhury Foundation will work with the SAE International and The SAE Foundation, the charitable arm of SAE International, to establish the Subir Chowdhury Society of Automotive Engineers (SAE) Student Quality Competition.

The goal will be to engage high school and college students in a nationwide competition that will allow them to demonstrate their understanding of the impacts of quality on their lives. It will also serve to help today’s students become tomorrow’s scientists and engineers.

The competition will be open to high school and college students throughout the United States on an annual basis.  Students will be provided knowledge and skills based on Subir Chowdhury’s teachings in quality and process improvement.  Students will be asked to design a project that will clearly demonstrate their understanding of how quality will impact their lives and the lives of those around them.  Participants will compete at local, regional and national levels and will ultimately be rewarded for their innovative and creative thinking and application with cash awards for the top winners at the national competition level.

Who made the difference in your life?

I recently attended an event that included bestselling authors, and wildly successful business entrepreneurs. But this one young man stole the show for me, and helped me understand what redefining success means.

Fear freezes your ability to be straightforward

When we are scared, nervous, or afraid, we shut out the outside world.  We become less open and transparent. Instead of accepting our true selves, and admitting that we are afraid, we put up a wall designed to keep out the truth.  We make things up to compensate—about how good-looking we are, about how clever or competent we believe ourselves to be, about how much money we make. We lose sight of the importance of being straightforward and honest. Fear can undermine openness and honesty in anyone—including me!

What is your difference?

In the past two decades, I have helped countless organizations improve their processes to find greater success. But over the years, something began to haunt me. I noticed that some organizations using the exact same process or methodology realized enormous savings, while others stumbled. I kept wondering, what is the difference?

Recognizing Quality Innovation

In 2010, the Society of Automotive Engineers along with the Subir and Malini Chowdhury Foundation, established The Subir Chowdhury Medal of Quality Leadership. This award is designed to honor those in the mobility industry who demonstrate ability and talent to further innovation and broaden the impact of "quality" in mobility engineering, design and manufacture.