//Maruti-Suzuki and the Quality Way

Maruti-Suzuki and the Quality Way

2018-05-09T11:27:12+00:00

Quality automatically becomes part of the organization's DNA - its very essence - when it is everyone's business.

Quality & Me

Subir shares his own personal efforts to work toward continuous improvement within his own community, among his friends and family.

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Books by Subir

The Power of LEO
The Ice Cream Maker
The Power of Design for Six
The Power of Six Sigma
Organization 21c

Books read by Subir

PIC_chowdhury-C4Q-1Quality is defined by the customer. It happens when we are willing to listen to each other, enrich our experiences, and optimize our opportunities to improve. Quality comes when we have a mindset for honesty, integrity, resistance to compromise, and ethical behavior. What we want is for quality to be an automatic response to everyday encounters. When this mindset becomes part of the organization’s DNA – its very essence – then we can say that Quality is everyone’s business.

Please complete the form below. You will be emailed seminar materials that will help you along the way to achieving a Quality Mindset. Cause for Quality is a collection of essays that Subir Chowdhury has written to help guide the way.

You may also want to check out Subir Chowdhury’s latest book, The Difference: When Good Enough Isn’t Enough – the result of his ongoing work to discover the elements of excellence within ourselves. He defines the caring mindset with what he calls the STAR Attributes – four behaviors that build excellence: ‘Straightforward’, ‘Thoughtful’, ‘Accountable’, and ‘Resolve.’ Read this book and you will be inspired to dig deeper than ever before.


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Recognizing Quality Innovation

In 2010, the Society of Automotive Engineers along with the Subir and Malini Chowdhury Foundation, established The Subir Chowdhury Medal of Quality Leadership. This award is designed to honor those in the mobility industry who demonstrate ability and talent to further innovation and broaden the impact of "quality" in mobility engineering, design and manufacture.

Have you gotten the “Wake-up” call to be straightforward?

A director I was consulting with always expected people to come to him. This guy really believed that no news was good news. Like a lot of senior level executives, he expected people to come to him, not vice versa. The problem was, no news wasn’t good news—it was the opposite. Problems weren’t getting resolved.

Center for Bangladesh Studies at UC Berkeley

The Subir & Malini Chowdhury Center for Bangladesh Studies at the University of California, Berkeley has an ambitious mission ahead. At the top of their list are innovative projects that aim to improve garment-industry safety, apps to solve social problems, and gathering data on antibiotic-resistant bacteria found on fruits and vegetables. And that's only a month after it opened on March 30.

What do you do with a toothpick?

Think about the last time you picked up a piece of trash on the sidewalk, helped your neighbor without being asked, or thanked a co-worker for critical but necessary feedback. These are all small actions, but again, the sum is more powerful than the individual actions.