//How to make everyone a S.T.A.R.

How to make everyone a S.T.A.R.

2018-06-14T18:58:38+00:00

Think about the power of what can happen when everyone in your organization is Straightforward, Thoughtful, Accountable, and Resolved (STAR).

Quality & Me

Subir shares short stories about what people do to make a difference everywhere they go. We can make huge contributions to the way we function as a society by standing out as an example within our own community: at work, at our places of worship, among our colleagues, friends, and family. All it takes is the courage to step up and being straightforward, thoughtful, accountable, and resilient.

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Books by Subir

The Power of LEO
The Ice Cream Maker
The Power of Design for Six
The Power of Six Sigma
Organization 21c

Books read by Subir

Imagine the following scenario: Two companies are the same size in terms of organizational structure.

They have similar revenues, production facilities, and numbers of employees.

They are both in the same industry.

They have both implemented the same processes.

Yet, they each had vastly different results.

One company – let’s refer to them as Company A – had a return that equaled 5 times the cost of their investment in the program.

Not bad, right?

But the other company – we’ll refer to them as Company B – had a return that equaled 100 times the cost of their investment!

You heard me right—100 times!

It’s a true story. I know, because both companies were clients of my firm. Both companies got a return on their investment, but I still felt both frustrated and perplexed that Company B had done so much better.

The reason for the difference kept puzzling me—why would one company do so much better using the same processes?

I’ve helped some of the world’s best-known brands improve the way they do business, save billions of dollars, and increase their profits and revenues. I needed to know what was behind such a huge variation.

After studying the two organizations more, the answer finally became apparent to me: people.

The people at Company B had a workforce exhibited what I describe as STAR attributes: they empowered all their employees from the factory floor to the office of the CEO, to be straightforward about solving problems, thoughtful about how they treat each other, accountable to themselves and others, and resilient in solving problems and facing challenges.

Think about the power of what can happen when everyone in your organization is a STAR.

Center for Bangladesh Studies at UC Berkeley

The Subir & Malini Chowdhury Center for Bangladesh Studies at the University of California, Berkeley has an ambitious mission ahead. At the top of their list are innovative projects that aim to improve garment-industry safety, apps to solve social problems, and gathering data on antibiotic-resistant bacteria found on fruits and vegetables. And that's only a month after it opened on March 30.

Stop playing games and start gaining trust

A caring mindset is critical to your success, and the success of your organization. And it starts with being straightforward. Being straightforward means you can be tough and exacting, but also honest, direct, candid, transparent, and fair. Sounds like common sense, doesn’t it? Not always. Let me share a story with you.

Fear freezes your ability to be straightforward

When we are scared, nervous, or afraid, we shut out the outside world.  We become less open and transparent. Instead of accepting our true selves, and admitting that we are afraid, we put up a wall designed to keep out the truth.  We make things up to compensate—about how good-looking we are, about how clever or competent we believe ourselves to be, about how much money we make. We lose sight of the importance of being straightforward and honest. Fear can undermine openness and honesty in anyone—including me!

Valuable Trash

Not all waste is created equal. Some of it is extremely valuable; especially when it teaches us something about the way we run our business. The owner of an insurance brokerage in Los Angeles, CA – we will call him “Cooper” – relayed this story to us recently.